Looking Forward to Fall
August 4th, 2010Lazy Hazy Summer Days
July 11th, 2010HAPPY BIRTHDAY
June 1st, 2010Happy 1st Anniversary to our store!! Lots of beautiful pieces that came in just in time for our anniversary sale this month. Delicate lace numbers, pretty eyelet dresses, soft flowy florals and of course classic stripe styles!!
And remember the sale is on throughout the month of June. So come in and snatch these babies home before it’s all gone! ♥


♥ We’re Having a Birthday!! ♥
May 27th, 2010Wow!! What an exciting year!! Can’t believe how fast our first year just went by!! June marks the first anniversary of our Yonge Street store!! Thank you so much to all our customers and fans for supporting us in the past year and loving everything that we bring in!! We ♥ ALL of you!!
So to celebrate, we will be offering 15% discount throughout the whole month of June! Discount applies to ALL regular and sale priced merchandise.

Hope to see you soon!!
Eryn Brinie @ Phi & Me
May 3rd, 2010We’re so excited to announce that Phi & Me is now carrying Eryn Brinie! ♥
Korean label Eryn Brinie offers affordable clothing that is effortlessly stylish and perfect for every occasion. Each piece illustrates European chic with a touch of New York’s youthful spirit and modern sensibility. The soft, delicate, draping fabrics exemplifies Eryn Brinie’s signature effeminate luxury making it a captivating choice.
We love everything about this label! Soft colours, feminine, flowing fabrics, layering potential, pretty!!! Come in and see for yourself!!

P.S. New Arrivals coming next week!!





